Bunty aur Babli, Pushpa 2, Special 26 and Jolly LLB: BJP's tryst with filmy posters to tackle 'AAPda' in Delhi polls
BJP is targeting AAP's Arvind Kejriwal and Atishi in its campaign for the Feb 5 assembly polls. They are using humorous, modified Bollywood movie posters highlighting corruption allegations. The campaign aims to connect with the youth and those unfamiliar with Delhi politics. Social media and WhatsApp groups are primary dissemination channels for these materials.
