Why this Bengaluru woman's ₹20,000 rent story is striking a chord with middle-class Indians
A Bengaluru woman's viral Instagram video is sparking a fresh perspective on monthly expenses, urging people to view them not as losses but as investments in well-being. She reframes costs like rent and groceries by breaking them down into daily equivalents, highlighting how they provide security and nourishment. This relatable message resonates deeply, particularly with those from middle-class backgrounds, challenging the ingrained guilt around spending on essentials.
